AEZ Leichtmetallräder is an Official Partner of RB Leipzig. The ALCAR WHEELS Group management is pleased to have struck up a future-oriented partnership with this aspiring club.
AEZ and RB Leipzig are bound by professionalism, innovation and passion. Having been founded in 2009, in just seven years, the club made it all the way to the German Bundesliga where, in their first year, the team came second and qualified for the UEFA Champions League. In the following season, they managed to enter the international arena by reaching the UEFA Champions League quarter finals.
RB Leipzig aims to build on these promising results in all other areas as well, securing a successful partner on their further path with AEZ Leichtmetallräder.
Only professionalism, quality and the perfect presence can lead to growth. AEZ has been familiar with this premise ever since its foundation in the mid-90s. Through continuous innovation the company managed to launch a wide range of quality products in state-of-the-art design and always with its finger on the pulse of the time.
A dynamic duo!
Both AEZ and RB Leipzig know a thing or two about competition – AEZ has strengthened its position in a market full of competitors, and RB Leipzig fights to win every single match. Now they face these challenges together. With their collaborative presence on various platforms they are enhancing the popularity of both brands.
Oliver Mintzlaff, CEO RB Leipzig, also stresses this fact: “Our goal is to find partners that share our philosophy and fit our brand attributes: dynamic, innovative and hungry. We found such a partner in AEZ Leichtmetallräder, thereby expanding our partner portfolio to include another exciting new area.”
The partnership between AEZ Leichtmetallräder and RB Leipzig combines two successful concepts and is ready for the next goal.