THE ALCAR GROUP IS EUROPES NUMBER 1 IN THE AUTOMOTIVE AFTERMARKET FOR STEEL AND ALLOY WHEELS!
ALCAR is an internationally active industrial and commercial group which places its strategic focus on steel and alloy wheels. The ALCAR Group is also the market leader in the European automotive aftermarket sector.
The group's main business activities focus on wholesaling on national and international level as well as manufacturing steel and alloy wheels. The companies of the ALCAR Group stand for customer and market orientation, innovative design, state-of-the-art production technology and service-oriented logistics.
The presence of the Austrian group of companies across Europe amounts to roughly 30 companies in 15 European countries. In Asia the group is represented by an alloy wheel production facility in Indonesia. The company’s seven proprietary brands sells 5.5 million wheels worldwide. ALCAR employs more than 1,200 persons around the globe.
The ALCAR Group's head office is located in Hirtenberg, Austria, approximately 35 km south of Vienna.
The ALCAR Group offers steel and alloy wheels under the following brands:
AEZ - DESIGN. QUALITY. LIFESTYLE.
DOTZ - TRENDS. TUNING. CUSTOM.
DEZENT - YOUNG. MODERN. ACTUALLY DECENT.
ENZO - POPULAR. STRONG. PRICE-CONSCIOUS.
ALCAR STAHLRAD GMBH convinces through original equipment quality and the highest availability.
ALCAR combines design & development, state-of-the-art production, marketing and sales within a group of companies.
The particular strengths of ALCAR are fast responses to changing market conditions, the development of customer-oriented ideas and innovative design creations. With a full range of wheels for cars, SUVs, light trucks and off-road – vehicles, ALCAR covers all target groups with their 5 brands AEZ, DOTZ, DEZENT, ENZO and the steel wheel brand “KFZ-Stahlrad”.
ALCAR relies on quality and therefore is "Made in Germany". In early 2005 the largest construction project in its history was completed: The AEZ PRODUCTION belongs to the group and can produce annually more than 1.2 million alloy wheels on an area of 14,000 square meters.
With its brands the ALCAR Group communicates with all target groups: The full range of cars, off-road vehicles and light trucks includes wheels from 13" up to 22" in 72 designs with approximately 1,800 part numbers and millions of applications. For all that a uniform accessory system is used. 17 warehouses all over Europe have up to 800,000 alloy wheels in stock with high availability.
Steel wheels approach their highest availability at the beginning of winter. In warehouses throughout Europe, around 2.5 million steel wheels are stored for the winter season which need to be dealt with and delivered in the shortest time possible to the consumers. The ALCAR group offers a 24 hour service in the European regional conurbations. The supplied steel wheels originate from the ALCAR groups factory Ambrosetti (Switzerland) and other suppliers, notably from the largest steel wheel producer of the world, the Maxion Group.